10 CRAZY BUT TRUE FACTS ABOUT
Sock it to me.
A longstanding GOVX top seller, Darn Tough’s socks have accompanied GOVX members around the world on adventurous treks through treacherous mountains, 12-hour police shifts, and missions deep into enemy territory. They come famously backed by a lifetime guarantee (something you don’t see often with socks brands), and in the humble opinion of TEAM GOVX, are the best fitting socks we’ve ever stuck our feet in. American-made, and American-worn, here’s some insight that’ll help make you a Darn Tough socks expert.
10. They really are MADE IN VERMONT
Proudly, in fact. As it turns out, the Green Moutain State is home to more than just Bernie Sanders, Ben & Jerry’s, and copious amounts of maple syrup.
Founder Ric Cabot has kept his business rooted in Northfield, VT since 1989, choosing to hire locals and continue manufacturing his line-up by expanding the business with a new facility at Nantanna Mill and opening a corporate office in nearby Waterbury, VT.
9. They named one of their socks after a horse
The Women’s Morgan Crew Lightweight Socks are inspired by and named after the great Morgan horse.
One of the oldest breeds in the country and Vermont’s state animal, the horse is commonly found at equestrian events and is revered for its stamina, personality, strength, and muscular build. Fitting, if you ask us.
8. A marathon helped save the company
Back in 2004, Darn Tough was going through financial difficulties as manufacturing jobs moved offshore. Staving off bankruptcy, employees flocked to the Vermont City Marathon with an eleventh-hour mission to hand out over 3,500 free pairs of socks to those participating and in attendance.
Each pair came with the challenge that if you can wear out their socks, they’ll replace them for free.
7. They're committed to fighting food insecurity
Through their Knit to Give program they’ve helped raise invaluable funds for the Vermont Foodbank. Donating over 1.5 million meals to their local community, a percentage of the sales from both their Dairy Air and Farmer’s Market lines contribute to the cause.
They’ve also stepped up to support our very own GOVX Gives Back initiative to match donations on behalf of Team Rubicon.
6. There's science behind every Darn Tough sock
The legendary comfort levels behind every pair of Darn Tough socks didn’t happen by chance. In fact, that unmistakable feeling is the product of blending the natural moisture-wicking and antimicrobial properties of fine gauge Merino wool yarn with the elastic flexibility of nylon, and Lycra®/Spandex.
In layman’s terms, they feel good on your feet, they’re super easy to move in, and they’re guaranteed to outlast anything in your sock drawer.
5. They sell a Captain Stripe sock
They don’t have a Hulk, but they do have the Star-Spangled Avenger. In sock-form, at least. Bursting at the seams with unseen levels of patriotism, this high-ranking, hardwearing pair is perfect for Fourth of July Weekend, hiking the Adirondacks, or finally getting around to watching that MCU movie marathon.
Adventurers, assemble.
4. The socks don't stink
Hiking, duty, high-stress days at our desks. We’ve all had the misfortune of peeling off a sweaty pair and cringing at the sheer funk emanating off our feet. It’s human, but good gracious is it unnerving and embarrassing. Damn near an affront to society.
Only Darn Tough socks can effectively keep the stank to a socially acceptable minimum. The Merino wool construction is naturally antimicrobial, working to repel the bacteria caused by moisture to limit odor.
3. They currently feature over 100+ sock styles
It’s good to have choices. Whether you want to stick to the old reliables or go for something more supernatural, Darn Tough has exactly the socks you’re looking for.
Just do yourself a favor and be sure to avoid the knockoffs found on uh...less reputable sites.
2. They're a family-owned business
Three generations of the Cabot family have kept the business going for over 40 years. Passing down the skills and know-how from father-to-son, the Cabots have worked tirelessly to create a brand that’s become world renowned for quality that can be counted on.
1. They're made to meet the standards of the U.S. Military
As so many servicemembers can attest to, a uniform violation is hard to live down. Fortunately, Darn Tough features several berry-compliant options for the hard-charging, boots-wearing defenders of America’s military branches.